In this two part series, Sahil Bhasin, Founder of Swiggle, discusses the importance of data collection for boosting restaurant and bar sales. Bhasin breaks down what types of data is the most important to collect, along with how to properly store that data. He also provides some examples of how data can be used to enhance the customer experience, create promotions involving your brand, and boost sales for your on and off-premise retail partners.
How Data Can Boost Your Bar and Restaurant Sales
The first part of the series, Bhasin touches on what data to collect and how to use this data to craft deals for bars and restaurants to increase sales of beverage alcohol products.