No distillery? No problem. You can still start a spirits brand. This presentation provides insight on how you can make this happen and what regulations and permits are needed. Topics covered include a view on the importance of intangible assets, and a roadmap to create a brand using an asset-light strategy along with the pros and cons in doing so.
Presented by the Director of Client Development, Sarah Nagel Sisisky at the following trade show:
- Bar Convent Brooklyn, June 2018