The team you want in the trenches.
John Gomez
Co-Founder, Eppa Wine Co.
Former CMO, Bacardi


Nielsen Spirits Update – July 2018

Nielsen Spirits Update – July 2018

Distilled spirits dollar sales were up 3.7 percent in the month of May, which was slightly above the 3.4 percent growth seen over the last 3 months. Across brown spirits, bourbon and Irish whiskey gained dollar share, while tequila was the only major white spirit that...

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Understanding Rosé Wine

Understanding Rosé Wine

According to the Council of the Wines of Provence, one of every three bottles purchased these days is rosé. Rosé symbolizes color, of course, but there is much more to it than just the shade. The rich color comes from the way the grapes are managed in the vineyard as...

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Vermont franchise law reform approved

Vermont franchise law reform approved

Last month, Vermont governor Phil Scott approved House Bill 710, which will allow beer companies making fewer than 50,000 barrels annually, and whose business accounts for three percent or less of a wholesaler’s total annual sales, to break their franchise agreements....

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Augmented Reality Beer Labels are in Development

Augmented Reality Beer Labels are in Development

Creative design agency Frey Anderson is partnering with 3D visualization specialist Render Studio to develop technology that will enable alcoholic beverage consumers to view animated can designs in real-time using a mobile device and application. So far the agency has...

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Johnson Brothers to expand footprint in Indiana

Johnson Brothers to expand footprint in Indiana

News broke last month that Indiana distributor Monarch Beverage will be exiting the wine business as of September 1st of this year. Johnson Brothers confirmed that they will be expanding their footprint in the state and have agreed to purchase certain assets of...

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Control State results for April 2018

Control State results for April 2018

In April, 9 liter spirits case sales grew by 2.0 percent in control states compared to April 2017. Spirits volume grew 2.6 percent compared to 1.5 percent a year ago. Many states had a strong month, exceeding their 12 month trends, including: Alabama, Iowa, Maine,...

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Rosé Wine sales stay hot

Rosé Wine sales stay hot

Sales of rosé wines priced between $15 and $19.99 have more than doubled in the past 52 weeks according to market research firm IRI. U.S. wine sales were steady in April, with strong sales underpinned by the full range of options on offer to consumers. Rosé growth...

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Argon injecting wine preserver

Argon injecting wine preserver

A new product from Syphon, which launched on Kickstarter is designed to extend the life of your red wines. It is a bottle top device that uses argon to make your wine last longer. As soon as you uncork a bottle of red wine the liquid begins to react with oxygen, which...

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