The team you want in the trenches.
John Gomez
Co-Founder, Eppa Wine Co.
Former CMO, Bacardi


Consumers Drink More at Restaurants than Bars

Consumers Drink More at Restaurants than Bars

A recent Nielsen survey surprisingly shows that Americans drink more at restaurants than their local watering holes. The new data tracked where Americans are drinking across various on-premise channels over the course of three months this year. Casual dining chains...

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“Beercation” is a real thing

“Beercation” is a real thing

In an interesting new study, more than 70 percent of beer drinkers have taken a “Beercation”. A Beercation is when Americans have traveled to a destination specifically to sample the alcohol in the region, and it’s on the rise. The top destinations surveyed were...

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Nielsen Spirits Update – September 2019

Nielsen Spirits Update – September 2019

Distilled spirits dollar sales were up 5.4 percent in the month of August, which was slightly above the 5.1 percent growth seen over the last 3 months. Across brown spirits, bourbon, Canadian whiskey, and Irish whiskey outperformed the total category, while tequila...

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Are Small Cocktails the Next BIG Thing?

Are Small Cocktails the Next BIG Thing?

Some of New York City’s bars and restaurants are offering drinks in reduced sizes and working smaller cocktails into the mix on menus. A number of on-premise locations are now promoting new “mini” martinis as the next hot ticket in the cocktail scene. The “mini”...

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Spirits also did well over the Labor Day Weekend

Spirits also did well over the Labor Day Weekend

Labor Day was a successful holiday for Spirits with dollar sales growing slightly more than 1 percent compared to last year. Two of the fastest growing spirits categories, Tequila and Whiskey, with sales up over 18 percent and 9.5 percent compared to 13.5 percent and...

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Wine did well over the Labor Day Weekend

Wine did well over the Labor Day Weekend

Labor Day was a successful holiday for Wine with dollar sales growing slightly more than 2.5 percent compared to last year. On-trend segments continue to be strong contributors to the overall Wine market’s success. Rose, both table and sparkling, grew by just under 7...

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