
Natural Wine vs. Regular Wine
Natural wine is the newest addition to one of the biggest trends in the beverage industry. Unlike regular wine, this particular wine has a cloudy appearance. On the other hand, regular wine is filtered—giving it that clear-looking liquid. The flavor profile for...

Are alcoholic vending machines the next big thing?
A Moët & Chandon vending machine has appeared at the Lexington Hotel in New York City. The champagne-filled vending machine is popping up in luxury destinations all over the world. Guests are required to show identification to the hotel staff to successfully...

The Newest Hit Innovation – Paper Beer Bottles
Beer bottles made of paper are in the process of being created, which are environmentally friendly to the universe. Fiber bottles are better for the environment due to its cut down on waste. The process is known to take longer to complete due to the demand of...

The Continued Growth of Hard Seltzer in 2019
The rate of hard seltzer continues to grow rapidly due to a result of new brand entrants, as well as a boost in marketing support. In 2019 alone, hard seltzer has reached triple digits in category growth rates with “+201% year-to-date and +200% in the last four weeks”...

Control State results for August 2019
In August, 9 liter spirits case sales grew by 3.3 percent in control states compared to the same period last year opposite a 4.3 percent comp. Spirits volume grew 3.4 percent a slight slip from 3.5 percent a year ago. Many states had a strong month, exceeding their 12...

Conditionally Approved COLAs
Conditionally approved COLAs have started appearing on some label applications in COLAs online. Please note that conditionally approved is NOT a final status, it requires action on the part of the submitter. The new status was developed to streamline the label...

Is Hard Seltzer the New Vodka?
While it’s obviously not a perfect analogy, many analysts see Hard Seltzer as the next Vodka. Both vodka and hard seltzer are most commonly consumed with added fruity flavors or in cocktails. They are both “white” and they taste very different than their cousins –...

Craft Beer added $79 Billion to the Economy in 2018
Even though the explosive growth of the early Craft Beer explosion have seemed to slow in recent years the industry is still producing a massive amount to the U.S. economy last year. Craft beer also account for 559,545 jobs, according to the Brewers association 2018...

How is the RTD Market Evolving?
Not long ago the Ready-to-Drink (RTD) market was focused almost exclusively on value based offerings and the younger demographic. Recently however, as RTD brands begin to mature, so to have their offerings and their market strategy. New promotions geared around...