In this presentation from Bar Convent Brooklyn, John Hannon, CEO & Founder of SalesTier discusses how alcohol brands can leverage AI for their beverage business. Hannon also defines AI and highlights the key distinctions between AI and LLMs.

 

In his presentation at Bar Convent Brooklyn, Luke Cahill, CEO at Real Insight, discussed the key role of memorable alcohol packaging in attracting consumers. Cahill gives some examples of packaging that has fun with the form and stands out from other alcohol brands.

 

In this presentation from Bar Convent Brooklyn, Jaci Hays, Co-founder and CEO of El Mar Margaritas discusses how beverage alcohol marketing can engage communities. Hays reveals the important role of influencers in brand building and her three pillars of beverage alcohol brand-building.

 

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